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Breaking
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MuchMusic Prepaid Mastercard®
Launches Today
Teens For Charity in Support of War Child Canada
Toronto, Ontario CANADA, March 12, 2007 - Mint Technology Corp.
(TSX-V:MIT), through its subsidiaries, announced today that youth
nationwide get ultimate access to shop online or anywhere else MasterCard®
cards are accepted - and parents can take comfort in knowing their
teens are spending responsibly with the MuchMusic
Prepaid MasterCard®. The best part? An
incredible 10% of all net profit goes directly to War
Child Canada, an independent charitable organisation
working to assist children affected by war.
It's a simpler, quicker, more secure way to pay. For starters, it's
easy to top up the MuchMusic Prepaid MasterCard®
at any time online or at an ATM. So loading a card isn't a hassle and
there's never safety concerns associated with carrying cash.
Cardholders can monitor their transactions 24/7 through a secure online
system. Better still, parents and legal guardians can help
teens manage their finances by being account holders for those aged
13-15. Anyone 16 or older can apply on their own. New
cardholders get 10 free music downloads from MuchMusic.com and a 15%
discount on all purchases made at the MuchStore (277 Queen St. W., www.muchstore.ca).
Apply for a Card right now, exclusively @ www.muchmusic.com.
"There are more than four million Canadians between the ages of 13 and
24 that spend an average of 36 billion per year," said Maria
Hale, VP, Content Business Development, CHUM Television.
"The MuchMusic Prepaid MasterCard®
is part of the fastest growing payment type in Canada and it will open
the doors for this segment to directly and legitimately purchase music
and other goods online."
This initiative is delivered in joint partnership with Mint
Technology Corp. and issued by GE Money
Canada. Frank Maduri, President and CEO, Mint Technology Corp.
said: “In addition to powerful brand recognition, MuchMusic
is a trusted advocate for what Canadian teens actually want and need.
We’ve worked together to build a program that respects young
peoples’ ability to make decisions while letting parents
teach budgeting and responsible spending habits in a way that is
actually cool with their teens.”
Dr. Samantha Nutt, Executive Director,
War Child Canada said: "We're thrilled to be the charity
benefiting from this initiative. It's never been easier to help make a
difference in the lives of kids living with war and AIDS."
Prepaid Card Factoids*:
50.6 million in circulation within the U.S. by 2008
It's projected U.S. shoppers will spend $186 billion using prepaid
cards by 2008. *Source: Pelorus Group (2004 study)
About MuchMusic:
Recognized by Strategy magazine as the 'Brand of the Year' for 2005,
MuchMusic is an integral part of today's pop culture landscape
– delivering fans an unparalleled music television experience
since August 31, 1984. Direct from our critically acclaimed
street-level studios in downtown Toronto, each and every program day
not only hits the best in top music video, but creates a destination
where fans can stay connected to "The Nation's Music
Station.”
About War Child Canada:
Founded in 1999, War Child Canada is a registered charity that provides
humanitarian assistance to children affected by war and generates
awareness, support and action for children’s rights
everywhere. www.warchild.ca
About Mint Technology Corp.:
Mint is a leading payment solutions company. Through its payment
platform and prepaid card programs , Mint is the first in Canada to
facilitate and deploy prepaid credit cards - again with unique features
such as co-branding and loyalty programs, and new wireless payment
alternatives such as; contactless functionality. The company is
headquartered in Toronto, Ontario. www.mint-technology.ca
About MasterCard Worldwide:
MasterCard Worldwide advances global commerce by providing a critical
economic link between financial institutions, businesses, cardholders
and merchants worldwide. As a franchisor, processor and advisor,
MasterCard develops and markets payment solutions, processes
approximately 14 billion payments each year, and provides
industry-leading analysis and consulting services to financial
institution customers and merchants. Through its family of brands,
including MasterCard(r), Maestro(r) and Cirrus(r), MasterCard Worldwide
serves consumers and businesses in more than 210 countries and
territories. For more information go to www.mastercardworldwide.com.
About GE Money:
– The MuchMusic Prepaid MasterCard issued by GE Money Bank.
With more than $163 billion in assets, GE Money, a unit of General
Electric Company, is a leading provider of credit services to
consumers, retailers and auto dealers in 50 countries around the world.
Based in Mississauga, Ontario, GE Money - Canada provides private label
credit card and MasterCard card programs to consumers, and lending
options for retailers in key industries across the country. GE Money
also is a provider of alternative residential mortgages. More
information can be found at www.gemoney.ca.
GE is Imagination at Work a diversified technology, media and financial
services company focused on solving some of the world's toughest
problems. With products and services ranging from aircraft engines,
power generation, water processing and security technology to medical
imaging, business and consumer financing, media content and advanced
materials, GE serves customers in more than 100 countries and employs
more than 300,000 people worldwide. For more information, visit the
company's Web site at www.ge.com.
In Canada, GE has more than 10,000 employees, 19 major manufacturing
plants and more than 150 sales and service locations across the
country.
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For more information please contact:
Graham Machacek
Senior Publicist
Music & Youth Services, CHUM Television
(416) 591-7400 x2593
graham.machacek@muchmusic.com
Dean Thrasher
Executive Vice President
Mint Technology Corp.
Tel: 416.581.0001 ext. 241
Fax: 416.581.1527
Forward-looking statements: Except for statements of historical fact,
all statements in this news release - including, without limitation,
statements regarding future plans and objectives, are forward-looking
statements that involve various risks and uncertainties. There can be
no assurance that such statements will prove to be accurate; actual
results and future events could differ materially from those
anticipated in such statements.
The TSX venture exchange has not reviewed and does not accept
responsibility for the adequacy or accuracy of this release.
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