MuchMusic is a Canadian cable TV network dedicated to providing an entertaining, informative and engaging look at popular music as it happens. The Much demographic is ages 13-24, with the majority of this population not eligible for a credit card, thus having no means of making online or electronic payments. Mint and Much have partnered to create the MuchMusic Prepaid MasterCard® targeted at Much’s youth audience. The MuchMusic card is accepted anywhere MasterCard® is accepted and can be used in an ATM or for online shopping as well. The MuchMusic Prepaid MasterCard® frees youth from the hassle and safety issues of using cash. Because it's a prepaid card, the MuchMusic Prepaid MasterCard® is also an excellent budgeting tool. Since it's reloadable, you can keep using the card over and over again. The MuchMusic Prepaid MasterCard® is a simpler, quicker, more secure way to pay. With the implementation of this program, MuchMusic has been able to solve the online payment solution of its customers, by offering an effective payment tool alternative to a credit card, while also teaching early the importance of budgeting and responsible spending and providing a demographic with an innovative payment tool which allows online and electronic purchases not normally available to the youth market. The Much Music Prepaid Mastercard® product is available to purchase at http://www.muchmusic.com/muchmusiccard/.
